{"id":4271139,"date":"2024-04-24T08:16:56","date_gmt":"2024-04-24T15:16:56","guid":{"rendered":"https:/wp-json/wp/v2/posts/4271139///wp-json/wp/v2/posts/4271139//www.sbsun.com/wp-json/wp/v2/posts/4271139//?p=4271139&preview=true&preview_id=4271139"},"modified":"2024-04-25T08:40:40","modified_gmt":"2024-04-25T15:40:40","slug":"will-orange-cream-combo-challenge-pumpkin-spice-for-seasonal-flavor-champ","status":"publish","type":"post","link":"https:/wp-json/wp/v2/posts/4271139///wp-json/wp/v2/posts/4271139//www.sbsun.com/wp-json/wp/v2/posts/4271139//2024/wp-json/wp/v2/posts/4271139//04/wp-json/wp/v2/posts/4271139//24/wp-json/wp/v2/posts/4271139//will-orange-cream-combo-challenge-pumpkin-spice-for-seasonal-flavor-champ/wp-json/wp/v2/posts/4271139//","title":{"rendered":"Orange-cream vs. pumpkin spice: Could we see a new seasonal flavor champ?"},"content":{"rendered":"
/wp-json/wp/v2/posts/4271139/"Good
Good Humor ice cream’s ad notes its Creamsicles are only a 100-calorie treat. (Courtesy: Unilever)/wp-json/wp/v2/posts/4271139/n

I have to admit to a certain weakness for creamsicles./wp-json/wp/v2/posts/4271139/n

The curious mixing of orange and vanilla into an ice cream treat had long been a personal favorite. And lately, it seems that a flock of product managers for noteworthy food brands have similar feelings./wp-json/wp/v2/posts/4271139/n

Various spins on this classic flavor combo once again are a hot item on menu boards and grocery shelves./wp-json/wp/v2/posts/4271139/n

Now, it’s a good bet this springtime splurge is simply a timely marketing play pushing a historically popular flavor. Food trend watchers at Innova found that 44% of consumers say what they eat is most influenced by traditional or nostalgic flavors./wp-json/wp/v2/posts/4271139/n

Yet I’ve long wondered what might compete with pumpkin spice as the king of seasonal flavors. So, let’s consider who/wp-json/wp/v2/posts/4271139/u2019s going with orange cream /wp-json/wp/v2/posts/4271139/u2013 some big names./wp-json/wp/v2/posts/4271139/n

Start with the Wendy/wp-json/wp/v2/posts/4271139/u2019s burger chain. The early 2024 twist on its signature Frosty sweet treat is its Orange Dreamsicle. /wp-json/wp/v2/posts/4271139/u201cTravel back in time with sweet, nostalgic flavors,/wp-json/wp/v2/posts/4271139/u201d the announcement states./wp-json/wp/v2/posts/4271139/n

The April special at the Baskin-Robbins ice cream chain is Marigold Dreamsicle, a “bold mix of marigold and vanilla bean ice creams paired with a refreshing orange swirl./wp-json/wp/v2/posts/4271139/u201d/wp-json/wp/v2/posts/4271139/n

The citrus/wp-json/wp/v2/posts/4271139//dairy combo also returned at Wienerschnitzel. The hot dog chain debuted an orange soda float last year and this year added an Orange Cream Shake and Orange Cream Dipped Cone to the menu./wp-json/wp/v2/posts/4271139/n

Next, ponder the East Coast ice cream chain Carvel. It’s celebrating its 90th year by reviving a 1970s hit /wp-json/wp/v2/posts/4271139/u2013 the Orange Dreamy Creamy soft-serve flavor./wp-json/wp/v2/posts/4271139/n

/wp-json/wp/v2/posts/4271139/u201cThe ultimate throwback to hot summers, ice cream truck jingles, and orange cream pops,/wp-json/wp/v2/posts/4271139/u201d a Carvel statement says./wp-json/wp/v2/posts/4271139/n

Then there’s yogurt maker Chobani’s new desserts /wp-json/wp/v2/posts/4271139/u2013 six flavors including Orange Cream Pop. And entertainer Snoop Dogg/wp-json/wp/v2/posts/4271139/u2019s Dr. Bombay Ice Cream won space at Albertsons grocery stores with Iced Out Orange Cream as one flavor./wp-json/wp/v2/posts/4271139/n

Or just wait until August 14. It’s “National Creamsicle Day” to celebrate./wp-json/wp/v2/posts/4271139/n

Long story/wp-json/wp/v2/posts/4271139/n

Who knew that the lineage of this classic taste dates to a California entrepreneur?/wp-json/wp/v2/posts/4271139/n

In 1905, 11-year-old Frank Epperson left a fruit-flavored drink on his Oakland porch overnight with a stirring stick in it. Freezing temperatures resulted in a frozen soda on a stick /wp-json/wp/v2/posts/4271139/u2013 inspiring what was first known as his /wp-json/wp/v2/posts/4271139/u201cEpsicle/wp-json/wp/v2/posts/4271139/u201d iced treat./wp-json/wp/v2/posts/4271139/n

Yet the classic orange-and-cream combo wasn/wp-json/wp/v2/posts/4271139/u2019t created until after a financially strapped Epperson sold his business /wp-json/wp/v2/posts/4271139/u2013 by then making what were called /wp-json/wp/v2/posts/4271139/u201cPopsicles/wp-json/wp/v2/posts/4271139/u201d /wp-json/wp/v2/posts/4271139/u2013 in the late 1920s. New owners, Joe Lowe Co., made the first Creamsicle in 1937./wp-json/wp/v2/posts/4271139/n

And this history has had its share of corporate drama, too./wp-json/wp/v2/posts/4271139/n

Joe Lowe’s Popsicle brand /wp-json/wp/v2/posts/4271139/u2013 making primarily fruit-juice treats /wp-json/wp/v2/posts/4271139/u2013 and Good Humor /wp-json/wp/v2/posts/4271139/u2013 producing largely milk-based ices /wp-json/wp/v2/posts/4271139/u2013 tangled in lengthy litigation over patents roughly a century ago in what was dubbed the /wp-json/wp/v2/posts/4271139/u201cFrozen Sucker Wars/wp-json/wp/v2/posts/4271139/u201d./wp-json/wp/v2/posts/4271139/n

Ownership of the two competitors changed a few times in the past century, ending with today/wp-json/wp/v2/posts/4271139/u2019s odd status /wp-json/wp/v2/posts/4271139/u2013 Popsicle and Good Humor are now sister companies owned by food giant Unilever./wp-json/wp/v2/posts/4271139/n

Creamy questions/wp-json/wp/v2/posts/4271139/n

So why do businesses frequently come up with similar ideas at the same time? Do great minds think alike?/wp-json/wp/v2/posts/4271139/n

In 2024, orange cream has all the ingredients to be a grand “limited-time offer” flavor /wp-json/wp/v2/posts/4271139/u2013 a known taste with a seasonal summertime flair./wp-json/wp/v2/posts/4271139/n

At Halloween last year, for example, Disneyland offered churros with orange cream dipping sauce. Walt Disney World/wp-json/wp/v2/posts/4271139/u2019s new food offerings this spring include an Orange Cream Milk Shake./wp-json/wp/v2/posts/4271139/n

Orange cream does have an old-school feel that can satisfy today’s widespread yearnings for yesteryear. Marketing gurus call this “newstalgia.”/wp-json/wp/v2/posts/4271139/n

There/wp-json/wp/v2/posts/4271139/u2019s timing in play for springtime debuts. Citrus seems appealing as the weather warms out of winter./wp-json/wp/v2/posts/4271139/n

Also, it can be a fresh, light taste. Not that orange-cream desserts are healthy, but Good Humor notes that Creamsicles are only a 100-calorie treat./wp-json/wp/v2/posts/4271139/n

/wp-json/wp/v2/posts/4271139/u201cA classic you can enjoy without guilt,/wp-json/wp/v2/posts/4271139/u201d its website states./wp-json/wp/v2/posts/4271139/n

Drink up/wp-json/wp/v2/posts/4271139/n

If orange cream could ever get near pumpkin spice status, it must morph beyond just desserts./wp-json/wp/v2/posts/4271139/n

Hey, even the chain we all blame for pioneering the pumpkin spice mania are supposedly joining the orange wave./wp-json/wp/v2/posts/4271139/u00a0A soon-to-be-released Starbucks snack is rumored to be an orange cream cake pop./wp-json/wp/v2/posts/4271139/n

Other new products are drinkable./wp-json/wp/v2/posts/4271139/n

The Faygo line of sodas recently added Dreamin Orange Creme, which it said /wp-json/wp/v2/posts/4271139/u201cis sure to evoke nostalgic memories/wp-json/wp/v2/posts/4271139/u201d. And Ghost energy drink partnered with pro basketball/wp-json/wp/v2/posts/4271139/u2019s Phoenix Suns to offer an /wp-json/wp/v2/posts/4271139/u201corange cream/wp-json/wp/v2/posts/4271139/u201d flavor available only at the team/wp-json/wp/v2/posts/4271139/u2019s arena./wp-json/wp/v2/posts/4271139/n

This buzz includes adult beverages./wp-json/wp/v2/posts/4271139/n

After MolsonCoors’ Vizzy Hard Seltzer had success last year with its Orange Cream Pop flavor, it teamed with Hardscoop to sell a frozen alcoholic treat with a citrus-milky taste./wp-json/wp/v2/posts/4271139/n

Detroit City Distillery early this year released an orange-cream-flavored potato vodka. Last year, Ole Smoky Distillery debuted Orange Shinesicle Cream Moonshine. Sunshine Punch, a creamy orange rum and vodka cocktail in a bottle, also hit the market./wp-json/wp/v2/posts/4271139/n

Finally, you know something’s hot when its absence is newsworthy./wp-json/wp/v2/posts/4271139/n

Cadbury received some consumer pushback in Britain last holiday season when a popular candy collection was missing one flavor. Apparently, chocolates filled with “tangy orange creme” were unavailable due to supply chain issues./wp-json/wp/v2/posts/4271139/n

Jonathan Lansner is the business columnist for the Southern California 色情论坛 Group. He can be reached at jlansner@scng.com/wp-json/wp/v2/posts/4271139/n